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Graphic Designer // Illustrator

Multimodal Transportation Branding

The city of Chattanooga rebranded their multimodal transportation to make it more accessible to everyone in Chattanooga, not just people that already bike/bus/walk around the city. This was one of the final options, and a few of the changes it went through.

Above: First option, titled "ReRoute." The poppy colors and patterns stuck around though the reworking.
Below: the final artwork and name "Gusto," this is most of the brochure to explain

Above: pattern options.