The final pitch to the City of Chattanooga for the Multimodal Transportation brand was This Way, a sleek brand that relied heavily on a pictographic system. I designed the pictograms for the system that were later used for brochures and banners.
Above: Logo designed by Zach Drye
Below: Pictograms I designed for the project, they are still in use./p>
Above: testing pictograms.
Below: pictograms in use.
